If you want anything to change, we think it's vital to understand what motivates people. Which means listening, learning, guiding, caring, being trusted - basically, putting their needs before yours.
At SEA, we believe it's the journey that leads to the destination. And when you take people on a journey, it's amazing how often they open up to new ideas.
Understanding the nature of the problem and bringing together the right people, we get projects off to a really good start.
Engaging the unengaged is not rocket science. We have a simple methodology - be creative, practical and people focused.
Generating and testing ideas with the people who are likely to benefit from them is really the only way to improve and increase uptake of services.
Making social projects a success on an economic footing as well is where our business and marketing skills become handy.
Marketing campaigns which promote and foster carbon reduction requires a mix of social, environmental and communications knowledge. Which we have.
Hard to reach people can become easy to reach if you think carefully about what they respond to and why.
Imagine a snowball rolling down a mountain. It grows bigger and bigger but only in one direction. If the snowball were a digital inclusion project...
I was struck the other week by an article in The Sunday Times which reported that Twitter has been valued at $1 billion...
At SEA, we've drawn on our experiences of working amongst disadvantaged neighhourhoods to come up with a Social Engagement Action Plan.
